Dress With Intention

Style
Elevated

The one app that knows your wardrobe as well as you do — and helps you show up exactly as you intend, every single morning.

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The memory
your wardrobe
never had

FORM learns how you dress, so every outfit tells your story.

4
Style Tools
Outfit Possibilities
1
Vault for Everything
0
Wasted Mornings

What's Inside

Every Tool
You Need.

01
The Vault

Your complete wardrobe, finally in one place. Photograph each piece and FORM reads it instantly — color, category, occasion, brand. You'll finally know exactly what you own.

Wardrobe OS
02
The Mirror

A trained editorial eye, on demand. Upload a look and receive a full breakdown — silhouette, color harmony, occasion fit, and honest refinement notes.

Editorial Eye
03
The Stylist

Your personal outfit calendar. Each morning, FORM pulls together looks from your Vault — shaped by the weather, your plans, and the way you like to dress.

Morning Picks
04
The Concierge

A personal stylist who never sleeps. Ask anything — "What do I wear to a rooftop dinner?" — and get a considered answer that actually knows your wardrobe.

Style Concierge
05
The Guide

Your style education — built around you. Reads your archetype and gender, surfaces your brands, and teaches care rituals for every fabric you own. Personalised from the first tap.

Your Style DNA
06
Couple Connect

Style, shared. Link wardrobes with your partner and let FORM coordinate your looks — occasion by occasion. Dressed together.

For Two
"Getting dressed is not a trivial act. It is the first decision you make about how the world will see you today."

— The FORM Philosophy

The Process

Simple. Precise. Yours.

01
Build Your Vault

Photograph your wardrobe. FORM reads each piece and sorts it by color, style, occasion, and brand — your entire closet organized in minutes.

02
Define Your Aesthetic

Upload style references or answer a short set of questions. FORM builds a clear picture of how you dress and what your personal code actually is.

03
Dress with Intention

Daily outfit suggestions, on-demand style feedback, and a concierge who knows your wardrobe inside out — so every decision is effortless and unmistakably you.

Simple Pricing

Start Free.
Grow With FORM.

Free

$0

Always free

  • 20 wardrobe items
  • 10 AI actions / month
  • The Vault
  • The Mirror
  • The Stylist
  • The Concierge
Download Free
Most Powerful

Elite

$14.99

/ month  ·  $99.99 / year

  • Everything in Standard
  • Unlimited AI actions
  • Brand Shop access
  • Priority AI responses
  • Style DNA reports
  • Early access to new features
Start Elite

Save 44% with annual

Available Now

Your Style.
Elevated.

Download free. Upgrade to Standard or Elite when you're ready. Cancel anytime.

iOS 16+ · Android 8+ · Free to download